Black-Owned Beauty Brands To Add To Your Makeup Bag

• (1). Pat McGrath Labs
  Renowned makeup artist Pat McGrath launched her first name-branded makeup product — Gold 001 — in 2015, and hasn’t slowed down since. With every sparkly product launch, we become more and more obsessed.
• (2). Mielle Organics
  Mielle Organics is a hair care brand that uses natural ingredients to promote healthier hair. Founded by registered nurse Monique Rodriguez in 2014, the line includes everything from deep conditioners and hair oil to curl cream and gummy vitamins for healthy hair. And judging by the brand’s Instagram page, the products seem to be especially great for the curly girls out there.
• (3). Beauty Bakerie

  A post shared by Beauty Bakerie Cosmetics Brand (@beautybakeriemakeup) on Jan 26, 2018 at 4:28pm PST

  If you’re looking for a truly smudge-proof, wear-all-day lip color, Beauty Bakerie has you covered. The company’s long-wear Lip Whips actually stay put all day and don’t completely dry out your lips. The brand, founded by Cashmere Nicole, has plenty of other offerings, including eye shadow palettes, highlighters, setting powders and concealers in a variety of shades.
• (4). Iman Cosmetics
  Iman Cosmetics was founded by supermodel and beauty icon Iman in 1994. The skin care and cosmetics line was designed specifically for women of color, and features a wide range of products, including foundation in 16 shades.
• (5). Ka’Oir Cosmetics
  Ka’Oir Cosmetics, founded in 2011 by Keysha Ka’Oir, is known for its expansive lipstick offering, which includes plenty of bright shades sure to please bold beauty lovers. The brand also recently expanded to include a selection of full lace wigs.
• (6). Juvia’s Place
  Juvia’s Place, founded by Nigeria-born Chichi Eburu, offers makeup inspired by African culture and art. The brand’s star products seem to be the vibrant, highly pigmented eyeshadow palettes, including the Nubian palette and the Sahara palette.
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• (7). Vera Moore Cosmetics
  Actress-turned-entrepreneur Vera Moore launched her eponymous cosmetics brandin 1979, after being unhappy with the makeup available for women of color on set. Moore told People in 2015 that her line initially targeted black women, but grew to include women of all cultures. Now, she even has a collection of skin care offerings for men.
• (8). Laws Of Nature Cosmetics
  Laws of Nature Cosmetics was founded in 2007 by Jasmine Rose, whose goal was to provide women of color with a natural foundation that was healthier for the skin than average chemical-filled products. Her products are paraben-free, talc-free, mineral oil-free and have no artificial colors.
• (9). Unsun Cosmetics
  Katonya Breaux created Unsun as a solution to combatting the chalky, white film sunscreens left behind on her dark complexion. Her tinted mineral sunscreenwas made specifically for people of color and works on a variety of skin tones.
• (10). KoyVoca
  KoyVoca was launched in 2016 by Courtney Coates, and within a year, Allure declared the brand was “set to blow up.” Coates started the collection with her contour stick in two shades, and has since expanded to include six shades, including one she claims is “one of the deepest on the market.” Oh, she also makes highlighters — and if they can make a pineapple look this beautiful, we’re sold.
• (11). Marie Hunter Beauty
  Marie Hunter Beauty, founded by KéNisha “Kaiye” Ruff in 2016, is another of the younger brands on this list. MHB’s main offerings are lip products — a hydrating lip balm and a matte lipstick — in punchy pinks and reds, though you can also buy hand-poured candles. Plus, the products are made in America.

STYLE & BEAUTY

02/12/2018 05:45 am ET Updated Mar 13, 2018

By Julia Brucculieri

Marie Hunter Beauty was founded in 20016.

It was founded in 2016.

women (and men) of color

11 Black-Owned Beauty Brands To Add To Your Makeup Bag

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